Greiner Walks
Stefan Grafenhorst and Alexander Berth work on Greiner's sustainability team. We developed an employer branding format where they meet and walk with employees around the world. From CEO to apprentice – a format that works at eye level because the setup demands it.
Greiner is a global corporation with locations across multiple continents. Employer branding that works just as well in Singapore as in the Austrian Alps needs a flexible format. At the same time, it has to stay personal and approachable, not read like a corporate brochure.
Two hosts, a walk, a real conversation. The format is deliberately simple so the content takes centre stage. We shoot on location with employees in their local environment. No studio, no artificial setup.
A series that has grown across multiple seasons and continents. Each episode shows a different part of the company, but the thread remains: real people, real conversations.
